Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices.
The 1% Windfall reveals how modest incremental changes to an everyday business practice—pricing—can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, th...
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You easily download any file type for your gadget.The 1% Windfall: How Successful Companies Use Price to Profit and Grow | Rafi Mohammed.Not only was the story interesting, engaging and relatable, it also teaches lessons.
