||0 of 1 people found the following review helpful.| Four Stars|By Fernando|Good companion if you are starting a research career|About the Author|Yuksel Ekinci is Professor of Marketing in the Henley Business School at the University of Reading. He teaches courses in research methods and global marketing management. Yuksel is an active researcher. His principal areas of
Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and pro...
[PDF.hc18] Designing Research Questionnaires for Business and Management Students (Mastering Business Research Methods) Rating: 4.67 (770 Votes)
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You can specify the type of files you want, for your gadget.Designing Research Questionnaires for Business and Management Students (Mastering Business Research Methods) | Yuksel Ekinci. A good, fresh read, highly recommended.