||0 of 0 people found the following review helpful.| Four Stars|By Kai Hsiang Yang|a bit hard to read|0 of 3 people found the following review helpful.| Three Stars|By Kent Larsson|It was ok|||“Kristofferson … has written a cultural history of the marketing giant. … She has interviewed a handful from upper management, read numerous IKEA position papers, followed the trajectory of the company’s significant advertising camp
Sara Kristoffersson's compelling study provides the first sustained critical history of IKEA. Kristoffersson argues that the company's commercial success has been founded on a neat alignment of the brand with a particular image of Swedish national identity – one that is bound up with ideas of social democracy and egalitarianism - and its material expression in a pared-down, functional design aesthetic. Employing slogans such as "Design for everyone†? and "D...
[PDF.st34] Design by IKEA: A Cultural History Rating: 3.72 (653 Votes)
Design by IKEA: A Sara Kristoffersson pdf Design by IKEA: A Sara Kristoffersson pdf download Design by IKEA: A Sara Kristoffersson review Design by IKEA: A Sara Kristoffersson summary Design by IKEA: A Sara Kristoffersson textbooks Design by IKEA: A Sara Kristoffersson Free
You can specify the type of files you want, for your gadget.Design by IKEA: A Cultural History | Sara Kristoffersson. A good, fresh read, highly recommended.
