||About the Author|SIMON BRIDGE is a practitioner and academic, and has worked in the enterprise field for nearly 30 years, first in LEDU (Northern Ireland's small business agency) and then in his own business as a consultant and facilitator. He is Visiting Profe
This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.
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You easily download any file type for your device.Beyond the Business Plan: 10 Principles for New Venture Explorers | S. Bridge, C. Hegarty. Just read it with an open mind because none of us really know.
